The answer is simple. They will not let me.
As you know I like to take photographs. Some are what you might call “Artistic” and others are more of a documentation of history. Personally I love looking at old images form when I was younger, or of places before I knew them in the past. Because of this I take pictures of the here and now for people to look back on in the future.
As the an Apple store opening is something that draws the crowds I thought this was something I should look at capturing on (virtual) film. Before I did this I emailed Apple and asked if there was a problem with me doing this out of politeness.
Sadly Apple responded stating that they have a policy of no photography in the stores and would not be able to mane an exception for the launch. They did say that if I queued up and only took a couple of pictures then there “shouldn’t be a problem”. Not overly happy with being told that I am not allowed to take a picture, but almost saying that I could get away with taking a couple, I pushed for a definitive Yes or No. I was not surprised to get back a polite No.
In the end I decided not bother going down to capture the day and I suspect there will be plenty of pictures taken by camera phones. Most of the phones were probably iPhones so the image quality will be low and the pictures out of focus, but at least we have some records of the day. :-P
So, I have had my rant, and Apple have dropped a long way in my estimation of customer relations. In the interests of neutrality I feel it important to point out I did not ask for permission to photograph inside the Sony Shop, but Ikea have said yes (and that is bizarrely true).