What is Fairy Liquid?

November 3rd, 2006 by Alistair MacDonald Leave a reply »

I was doing some cleaning in the office last night and went for the washing up liquid. There were two strange shaped bottles of Fairy (as kindly modelled by Jon from the office here) with “Fairy apple blossom” and “New improved perfume” printed on the label.

In the age of cross branding where the same name is on washing up liquid, kitchen wipes and floor cleaner I thought I would check that this new bottle was for the plates. Nowhere on the front of the bottle does is say what the liquid is for, and I found this amusing (it does not take much). Eventually Jon did find the words “Dishwashing Liquid” in the small print on the back.

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